Hobson Horsecoaches came to us with a need for a new website that positioned themselves within the niche market of expertly custom designed coaches and motorhomes. With an affluent target market they required a website identity that reflected luxury and quality craftsmanship.
We researched Hobson Horses competition, we wrote content that was relevant and Search Engine Optimised. Working in collaboration with the client, we designed the concept based on their goals and considered modern and standard practice UX fundamentals in our design. Our developers then custom built the website.
With the use of a refined colour palette, well curated typography selection and a clean and easy to navigate interface the brand now reflects class and style that resonates with their niche market.